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Aluna - Noir Fever
Creative Director
Peter Ireland
Art Director
Vince Smith
Graphic Design
Harley Fitzsimons
Video Creative
Whitney Weir
Motion Designer
Dustin Tuliao
Brief
“There would be no techno without The Belleville Three, and no House music without Frankie Knuckles – but these legends are part of a history that wasn’t just a sound – it was a revolution of freedom, unity and love that has been missing from the genre for a long time.”
-Aluna
It has become ever more important to celebrate and learn about this rich legacy as we see that the electrifying future of dance is really in the midst of a homecoming to the heart of the community it started in. This work is a celebration of the Black and LGTBQ+ communities through late-night warehouse parties with the hottest dj’s and producers revolutionizing the genre today.



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